Timberline Mountain Guides Collateral

An essential piece of marketing for TMG are rack cards. Rack cards get displayed at local retailers or various locations were there is a large display of services or attractions. You probably have seen these in hotel lobbies or grocery stores. Due to the high volume of other cards competing for attention it was imperative that the rack cards for TMG be instantly noticeable and communicate quickly in a visual manor. The solution was to place important information at the top along with impact graphics for a quick-hit visual confirmation. Also, the cards are interchangeable with the two services, Mountain Guiding and Rock Climbing.

This is side two.